Record Sales in R22’s Hosting Segment

R22’s hosting segment posted sales of PLN 6.3 million in October – the highest figure in the Group’s history and a 150% increase compared to October 2017. The growth was driven by new customer acquisitions, higher sales of add-on services, rising ARPU and acquisitions in Poland and Romania. The Group also significantly improved its customer service quality and satisfaction index, which reached a very high 56 points in October.

In Poland, sales of hosting services, domain registrations and add-on services amounted to PLN 5.1 million in October 2018, up from PLN 4.5 million in September. In the Romanian market, the Group generated sales of over PLN 1.2 million, compared to PLN 0.2 million in September.

– “We are consistently executing our strategy of building a strong entity that supports companies in their online presence and customer communication. The October sales figure for our hosting and domain segment is the highest in the Group’s history. We believe that through offer optimisation, new customer acquisition and ongoing acquisitions, we will continue this trend in the periods ahead.” – comments Jakub Dwernicki, CEO of R22.

R22’s strategy is built on dynamic business growth through organic development and acquisitions. The Group realises both cost and revenue synergies arising from offer optimisation and cross-selling activities.

– “Record sales levels in the hosting segment are the result of our team’s effective efforts to drive customer satisfaction, which is reflected in equally record-breaking NPS scores and, consequently, in increased sales to both existing and new customers.” – adds Jakub Dwernicki.

In October, the NPS (Net Promoter Score) for R22’s hosting segment reached a very high 56 points, meaning that the customer loyalty index improved by more than 30 points over the course of the year.

R22 Group is one of the three largest players in the Polish hosting and domain market and the market leader in Romania. Following the acquisitions of mxHost, xServers and Gazduire in August and September, the Group holds more than a 15% market share.

The reported sales figure covers hosting services, domain registrations and add-on services (including SSL certificates, SEO, SEM and anti-DDoS protection) sold in October. Under IFRS, revenue from hosting services will be recognised proportionally over the period during which the services are provided.

The R22 Group offers comprehensive services covering companies’ online presence, integration and automation of customer communication channels, and marketing and sales process management.